Serve The Song

Songwriting Tips for DIY Musicians

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Google’s Role in the Online Music World [VIDEO]

Posted by Brian Casel  |  March 26, 2009  |  ADD COMMENTS

Here’s a video interview with David Eun, the VP of strategic partnerships at Google, talking about Google’s role in the online music world, YouTube, and partnerships with music publishers. It’s clear that video is the point where Google taps into the music industry with their control of YouTube. Check out the video below to hear about music and online video from the search giant.

How to Create a High Quality MP3 in iTunes [VIDEO]

Posted by Brian Casel  |  March 25, 2009  |  4 COMMENTS

Today, I am happy to introduce the first official Serve The Song video screencast. It’s a short video showing you how to convert a loss-less audio file to a high-quality mp3 file using iTunes. The goal is slim down the file size of a song file while maintaining as much sound quality as possible and encode a 320 kbps mp3 file. Included in this post is additional information on mp3 file size, and how mp3 compression works.

Online Video Tools to Maximize Your Audience

Posted by Brian Casel  |  March 6, 2009  |  2 COMMENTS

Online video is where it’s at. If you’re a band or songwriter, posting videos online is key. Music videos, concert videos, behind the scenes stuff, rehearsals… The people want to watch you in action. Give the people what they want. In today’s post, I’ll cover a handful of useful resources for getting the most out of your band’s online video presence and even ways to make money by posting videos.